BRITISH AMERICAN TOBACCO KENYA Plc draft

Our heritage – and the foundation of our success – is in cigarettes. We believe our company has more than stood the test of time because we’ve always excelled at anticipating and meeting the preferences of our traditional consumers, adult smokers. Today, consumers’ desires and tastes are evolving, new technologies are emerging, while societal attitudes are changing. These changes are providing us with new opportunities we could not previously have imagined.

While cigarettes will be at the core of our business for some time to come, we aim to generate an increasingly greater proportion of our revenues from products other than cigarettes and thereby reduce the health impact of our business.

By building on our strong foundations, our purpose is to create A Better Tomorrow for all our stakeholders. Our Business involves activities ranging from the growing of tobacco leaf to the distribution and sale of finished tobacco products and nicotine products without tobacco. All our operations are underpinned by responsible and sustainable practices.